Military Recruitment

Featured

Attracting qualified recruits and the costs associated with essential skills training make military recruitment an ongoing challenge; low recruitment affects, among other things, enlistee counts, unit readiness, and morale. RAND has provided objective evaluations and recommendations that support decisionmakers' efforts to monitor and manage military recruiting, including examinations of demographic groups and communities where recruiting could be more successful.

  • Illustration of a robot analyzing a database of personnel, image by OstapenkoOlena/Getty Images

    Report

    Big Data Could Improve Military Recruiting

    Oct 22, 2019

    DoD and the U.S. military services have had some success with data-enabled outreach and recruiting. But they could benefit from expanding their adoption of private-sector approaches. For example, recruiters could better target prospects through the use of personally identifiable information and third-party data.

  • A Facebook like icon with a camouflage sleeve, image by Ben Sherman/army.mil

    Report

    Social Media Helps the Army Connect with Potential Recruits

    Jun 3, 2019

    Social media can be used to raise awareness of the Army among the public, but it's especially important for potential recruits and the adults who might influence them. An analysis of how people are engaging with GoArmy.com and the Army's Facebook and Twitter accounts suggests ways the Army could improve its outreach strategy.

Explore Military Recruitment

  • Report

    Report

    Issues in the Use of Postservice Educational Benefits as Enlistment Incentives

    Demonstrates the extent of the decline in the present value of benefits resulting from the program change and concludes that the enhancements to VEAP benefits the Army is now offering to certain enlistees should yield only a small response.

    Jan 1, 1980

  • Report

    Report

    Forecasting Enlisted Supply: Projections for 1979-1990

    Reports on projections of the supply of high quality male enlistees to each of the four military services which were prepared for the Office of the Assistant Secretary of Defense--Manpower, Reserve Affairs, and Logistics. Supply equations are estimat...

    Jan 1, 1979

  • Report

    Report

    First-Term Reenlistment Intentions of Avionics Technicians: A Quantitative Analysis.

    First-Term Reenlistment Intentions of Avionics Technicians: A Quantitative Analysis.

    Jan 1, 1977

  • Report

    Report

    Reservation Wages and Military Reenlistments.

    Develops and illustrates a new empirical approach to analyzing the supply of military reenlistments, based on an occupational choice model, but not using data on civilian earnings. Instead, this study postulates a distribution among individuals of r...

    Jan 1, 1976

  • Report

    Report

    Effect of the Variable Reenlistment Bonus on Reenlistment Rates: Empirical Results for FY 1971

    A preliminary study affirming that the VRB is an effective policy tool for increasing first-term reenlistment rates.

    Jan 1, 1975

  • Report

    Report

    The Pitfalls of Manpower Experimentation.

    Controlled experiments to test new military personnel policies on a small scale before they are implemented have many advantages over other techniques for evaluating the potential effects of these policies. However, case studies of recent experiment...

    Jan 1, 1975

  • Report

    Report

    The Variable Tour Experiment in the Army Reserve Components

    An analysis of an experiment in the Army Reserve Components to test whether reducing the term of enlistment for nonprior servicemen would have a substantial effect on recruiting.

    Jan 1, 1975

  • Report

    Report

    The Implications of Manpower Supply and Productivity for the Pay and Composition of the Military Force: An Optimization Model

    Development of a mathematical model of military manpower used to describe the dynamic flow of personnel within the military system.

    Jan 1, 1974

  • Report

    Report

    The Estimation of Training Premiums for U.S. Military Personnel.

    A methodology for determining the effect of one term of military service on men's civilian earnings and occupations. Determining civilian benefits from military training would enable the Department of Defense to structure enlistment and reenlistment...

    Jan 1, 1974

  • Report

    Report

    A Computer Program and Model for Predicting the Supply of Air Force Volunteers

    Describes a prediction technique and a computer program developed from a model designed to help the Air Force understand the enlistment behavior of volunteers and to assess the feasibility of an all volunteer armed force.

    Jan 1, 1972

  • Report

    Report

    Estimating the Quality of Airmen Recruits

    Analysis of the relative significance of key variables in determining the changing quality of Air Force recruits over time. Assuming a constant manpower requirement, the quality of Air Force recruits can be written as a function of the military-to-c...

    Jan 1, 1972

  • Report

    Report

    Occupational Choice, the Draft, and the Excess Supply of Air Force Volunteers.

    Develops a model of military enlistment behavior based on the priciples of occupational choice. By observing enlistment decisions, and then relating their variations to variations in the present value of military and civilian earnings, the author de...

    Jan 1, 1971

  • Report

    Report

    Quality Adjustment and the Excess Supply of Air Force Volunteers.

    Development of a model of military enlistment behavior based on the principles of occupational choice. Observations are made of the enlistment decisions of individuals, related variations in enlistment behavior, and variations in expected military a...

    Jan 1, 1971

  • Report

    Report

    The Budget Cost of a Volunteer Military

    An all-volunteer military with the combat effectiveness of a 2.65-million-man draft-induced force would cost only $2.1 to $2.5 billion more yearly, including longevity and retirement.

    Jan 1, 1970

  • Report

    Report

    Volunteers for the Viet Cong

    Analysis of Rand interviews with captured or defected Viet Cong to determine how early VC volunteers differed from draftees and what, if any, modifications in government policy might have prevented them from volunteering.

    Jan 1, 1968

  • Report

    Report

    Viet Cong Recruitment: Why and How Men Join

    An analysis of the motives and recruitment techniques that induce men to join the Viet Cong.

    Jan 1, 1967

  • Content

    Content

    Beth J. Asch

    Senior Economist
    Education Ph.D. and M.A. in economics, University of Chicago; B.A. in economics, University of California, Los Angeles

  • Content

    Content

    Irina A. Chindea

    Political Scientist
    Education Ph.D. in international relations, Tufts University; M.A. in international relations, Tufts University; B.S. in business administration, ASE Bucharest, Romania

  • Content

    Content

    John B. Halstead

    Senior Operations Researcher; Professor, Pardee RAND Graduate School
    Education Ph.D. in systems and information engineering, University of Virginia; M.S.S. in strategic studies, Army War College; M.S. in operations research, Kansas State University; B.S in mathematics of operations research, United States Military Academy

  • Content

    Content

    Michael L. Hansen

    Associate Director, RAND Arroyo Center; Senior Economist
    Education Ph.D. and M.A. in economics, Boston College; B.A. in economics, Kalamazoo College