- actions
- In the context of these workshops, the results of narrative change, such as cultural shifts, policy changes, and program changes
- catalytic measures
-
Measures that do one or more of the following actions:
- help set goals (near-term and adaptable versus long-term)
- frame issues (e.g., health and well-being are about more than health care)
- create common terms to help individuals and organizations see a commonality of interests
- shift venues (e.g. change how and where an issue is framed and discussed)
These measures often can be used as sentinel indicators of community health and well-being to map to the community health narrative North Star.
- culture
- Sharing and alignment of beliefs, attitudes, values, and actions across a set of individuals, organizations, and decision environments (e.g., where policies or laws are made)
- data
- Any facts, statistics, or inputs used for analysis that come from multiple sources, including administrative files and records, encounters, interviews, focus groups, social interactions, or social media
- experiences
- Events or encounters related to lived or personal experiences and/or current events or experiences in a community
- indicator
- A specified percentage, number, or amount of something to be measured (e.g., number of people with cancer, percentage of a budget that goes to parks)
- influencers
- Individuals, organizations, or collective leadership that lead or provoke health conversations, shape stories about health, and/or set the priorities for health in a population or community
- investments
- The allocation of community resources, which include financial resources, community policies, and time dedicated by community leaders
- equity
-
Includes
- procedural equity: the perceived fairness of processes and procedures in decisionmaking
- contextual equity: how preexisting social conditions influence equity
- distributive equity: how social welfare and need is balanced
In some community contexts, the word equity might not be useful or desirable. Here are some options for terms that could help keep the conversation going:
- health opportunities
- social contexts around health
- fairness in health
- health for all
- health choices
- frames
- Underlying values and beliefs about what influences outcomes (e.g., health outcomes)
- health equity
- The fair and just access to the opportunity to be healthy for all
- measure
- A way of categorizing something to assess, track, or understand it (e.g., positive mental health, health care investments)
- messages
- The articulation of the narrative frame that serves as the strategic foundation for storytelling
- mindsets
- Ways that individuals and groups think about a topic, such as health and well-being
- narrative
-
The critical frames and resulting stories and messaging that influence and inform the way people and communities see and describe the world
A narrative helps to articulate a way of understanding the world and informs how people then act.
- performance-based measures
-
Measures that are focused on accountability and linked to rewards and punishments
These measures tend to be most useful to track a department’s or organization’s effectiveness.
- stories
-
Accounts of experiences via oral or written tradition
Narratives can represent the aggregation of stories that we see, hear, and experience.
- values
- Individual and community principles or standards of behavior
- well-being
-
The full range of assets and capabilities that people need to thrive and create meaningful futures
Well-being is multifaceted and includes
- individual well-being: the state in which people experience happiness and satisfaction and can realize their full potential
- community well-being: the combination of social, economic, environmental, cultural, and political conditions identified by individuals, families, and their communities as essential for them to flourish and fulfill their potential
- collective well-being: the expression of the connections between individual and community well-being. When communities (e.g., places or cultures) are characterized by a strong collective well-being, they have the collective will and connected experiences that allow community members to work together to address systemic harms and build a future together. For instance, collective well-being can refer to the strength and quality of connections among people, between people and institutions in the community, and between people and nature.
Throughout each module, we include these key features with corresponding icons to enhance your understanding and to guide action.
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