Journal Article
The Impact of Climate and Weather on a Small Tourism Business: A wSWOT Case Study
Jul 3, 2019
Sustainable Development in International Markets
A Metrics-Based Case Study
Published in: SAGE Business Cases (2020) doi: 10.4135/9781529706796
Posted on RAND.org on January 28, 2020
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Access further information on this document at SAGE Publications LtdThis article was published outside of RAND. The full text of the article can be found at the link above.
Businesses routinely turn to the economic and political characteristics of a country to assess profit potential in emerging international markets. However, other aspects of social and environmental well-being are often overlooked. To address this gap, this research-based case takes a sustainable development approach by exploring social, environmental, and economic characteristics of a top global economy and an emerging economy. The case provides an outline (i.e., questions, metrics, and analysis) that can be used to analyze country-level sustainable development. The interdisciplinary case challenges students to complete an activity to conduct original quantitative research and answer discussion questions about sustainable development.
Access further information on this document at SAGE Publications Ltd
This article was published outside of RAND. The full text of the article can be found at the link above.
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