On May 18, 2005, the RAND Corporation and the Delegation of the European Commission to the United States held a conference in Pittsburgh, Pennsylvania, on “Doing Business with the Euro.” The purpose of the event was to promote discussion between senior policymakers and corporate executives on the young currency’s expanding role in the global economy. The conference focused on the strategic and operational ways in which several leading U.S. corporations have successfully adjusted their accounting, financial management, and European operations to adapt to the post-euro economy, and to counsel corporations and financial institutions in the Pittsburgh region and beyond on ways to boost exports and profits by taking advantage of the emergence of the euro.
Table of Contents
The Euro, the Yen, the Renminbi, and the Dollar: Portfolio Shifts and Capital Account Balances
The Euro and Global Finance: Implications for European and North American Business
Synopsis of Secretary O’Neill’s Keynote Address
Corporate Experiences with the Euro: Effects on Business Strategies and Operations
The Euro: Implications for Global Trade and Investment