Cover: Assessment of Young People's Exposure to Alcohol Marketing in Audiovisual and Online Media

Assessment of Young People's Exposure to Alcohol Marketing in Audiovisual and Online Media

Published in: Assessment of Young People's Exposure to Alcohol Marketing in Audiovisual and Online Media (London : European Commission, Sep. 2012)

Posted on RAND.org on September 01, 2012

by Eleanor Winpenny, Sunil Patil, Marc N. Elliott, Lidia Villalba van Dijk, Saba Hinrichs, Theresa Marteau, Ellen Nolte

The overall aim of the work presented in this report was to use novel approaches to measure alcohol advertisement exposure among young people in Europe through audiovisual and online media.

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