Assessment of Young People's Exposure to Alcohol Marketing in Audiovisual and Online Media

Eleanor Winpenny, Sunil Patil, Marc N. Elliott, Lidia Villalba van Dijk, Saba Hinrichs, Theresa Marteau, Ellen Nolte

ResearchPosted on rand.org Sep 1, 2012Published in: Assessment of Young People's Exposure to Alcohol Marketing in Audiovisual and Online Media (London : European Commission, Sep. 2012)

The overall aim of the work presented in this report was to use novel approaches to measure alcohol advertisement exposure among young people in Europe through audiovisual and online media.

Topics

Document Details

  • Availability: Non-RAND
  • Year: 2012
  • Pages: 158
  • Document Number: EP-51136

Research conducted by

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