Demographics and business decisionmaking: prospects and possibilities for the 1980s

Peter A. Morrison

Expert InsightsPublished 1984

This paper was presented as the keynote address at a Symposium on Population and Business, Macquarie University, Sydney, Australia, September 9, 1983. In it, the author reviews six aspects of U.S. population restructuring and draws parallels with the Australian situation: (1) slowing of population growth, (2) reconfiguration into smaller household units, (3) change in population age composition, (4) growth of dual-earner families, (5) increasing popularity of smaller communities, and (6) changing labor markets. He then considers the impact of these demographic shifts on future labor markets and consumer spending.

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Morrison, Peter A., Demographics and business decisionmaking: prospects and possibilities for the 1980s. Santa Monica, CA: RAND Corporation, 1984. https://www.rand.org/pubs/papers/P7017.html.
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