The Workshop and the World
Toward an Assessment of the Children's Television Workshop
ResearchPublished 1973
Toward an Assessment of the Children's Television Workshop
ResearchPublished 1973
The Children's Television Workshop now conducts a wide variety of activities, including the domestic and foreign production of television shows, the sponsorship of program-related educational toys and games, and the development of new ventures in cable television and full-length movies. This study addresses the question of evaluating such a diverse set of activities, and concludes that no single evaluation study will be adequate. Instead, CTW and its sponsors should initiate a series of discrete evaluation projects, each focusing on some critical issue, but without necessarily forcing the projects into the same evaluation mold. The study ends by recommending six such projects.
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