Public health interventions may be more effective if they are congruent with cultural values of the target community. To test this possibility, the authors conducted a randomized field trial of a motivational intervention to promote recovery from illegal drug use among a sample of 269 African Americans. The intervention, based on transtheoretical stage-of-change concepts, featured a needs assessment and service referrals and was congruent with relevant African American cultural values. Participants were randomly assigned to this intervention or to a standard assessment-referral protocol. Motivational intervention participants were significantly less likely to be using illegal drugs I year later. This finding suggests that motivational intervention congruent with cultural values of the target population can be effective in promoting recovery from drug use.
Reprinted with permission from Journal of Black Psychology, Vol. 26, No. 3, 2000, pp. 288-301. Copyright © 2000 Association of Black Psychologists.