Motivations and Attitudes of New Recruits Regarding Remuneration Issues

Focus Group Investigation and Analysis

by Hans Pung, Laurence Smallman, Michael Hallsworth, Samir Puri, Jennifer Rubin

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This document, prepared for the UK Ministry of Defence (MOD), presents key findings and trends from a series of focus groups with new recruits which RAND Europe conducted at a tri-Service level. The objective of this work was to better understand the attitudes and views of new recruits regarding the remuneration package provided by the MOD and to identify trends for further analysis. This study complements an earlier RAND study in which similar questions were asked to more experienced members of the Armed Forces; one conclusion of that work was a requirement to better understand the perceptions and motivations of Service personnel in their first year of service.

Table of Contents

  • Chapter One


  • Chapter Two

    Key Findings

  • Chapter Three

    Project Methodology

  • Chapter Four

    Focus Group Conduct and Composition

  • Chapter Five

    Focus Group Perceptions

  • Chapter Six

    Comparison to Earlier RAND Focus Group Work

  • Chapter Seven

    Areas for Further Study

  • Appendix A

    Focus Group Protocols

  • Appendix B

    Focus Group Demographics and Responses

Research conducted by

The research described in this report was prepared for the UK Ministry of Defence and was conducted by RAND Europe.

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