Analyse conjointe SP/RP du choix du mode de transport de marchandises dans la Région Nord — Pas-de-Calais

This report contains the outcomes of a research project for the MELTT, the French ministry of housing, transport and tourism. The objective was to gain insight into the factors that influence the mode choice of shippers in freight transport. The starting point was a survey in which more than 200 shippers in the French region Nord-Pas-de-Calais had been interviewed about their shipments. This survey was a pilot survey for a national shippers' survey. In this project of HCG/RAND Europe, almost 100 of these shippers were re-interviewed using a computerised stated preference questionnaire. This questionnaire contained hypothetical choice situations for shipments that had actually been made and reported in the first interview. The project also contains the analysis of the stated preference data, using discrete choice models for individual choice behaviour. Furthermore, models that use the actual choices and the hypothetical choices simultaneously (joint revealed preference/stated preference models) were estimated. The estimation results have been used to calculate elasticities for policy variables, which have been compared against the relevant literature. (This report is written in French with an English language Summary.)