Pricing and Markets

U.S. and Japanese Responses to Currency Fluctuations

by Julia F. Lowell, Loren Yager

Purchase Print Copy

 FormatList Price Price
Add to Cart Paperback89 pages $13.00 $10.40 20% Web Discount

This study examines the pricing strategies of Japanese and U.S. firms in response to the sharp movements in the yen/dollar exchange rate in the 1980s. Export/domestic wholesale price ratios at the industry level are examined as a measure of firms' ability to "price discriminate" between national markets when faced with changes in exchange rates or domestic production conditions. A formal model of an exporting firm is used to assess the importance of exchange rate movements as opposed to other factors in determining pricing behavior.

This report is part of the RAND Corporation Monograph report series. The monograph/report was a product of the RAND Corporation from 1993 to 2003. RAND monograph/reports presented major research findings that addressed the challenges facing the public and private sectors. They included executive summaries, technical documentation, and synthesis pieces.

Our mission to help improve policy and decisionmaking through research and analysis is enabled through our core values of quality and objectivity and our unwavering commitment to the highest level of integrity and ethical behavior. To help ensure our research and analysis are rigorous, objective, and nonpartisan, we subject our research publications to a robust and exacting quality-assurance process; avoid both the appearance and reality of financial and other conflicts of interest through staff training, project screening, and a policy of mandatory disclosure; and pursue transparency in our research engagements through our commitment to the open publication of our research findings and recommendations, disclosure of the source of funding of published research, and policies to ensure intellectual independence. For more information, visit

The RAND Corporation is a nonprofit institution that helps improve policy and decisionmaking through research and analysis. RAND's publications do not necessarily reflect the opinions of its research clients and sponsors.