Designing and Implementing Project ALERT

A Smoking and Drug Prevention Experiment

by Phyllis L. Ellickson, Robert M. Bell, Margaret Ann Thomas, Abby Robyn, Gail L. Zellman


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This report describes the design and implementation of Project ALERT, a multisite, multiyear test of a smoking and drug prevention program for adolescents. Project ALERT, which is designed to curb adolescent drug use both by motivating youngsters to resist drugs and by helping them acquire the skills to do so, was implemented in 30 California and Oregon schools, beginning in 1984. This report outlines how the curriculum and the evaluation component were designed and implemented. In addition, the authors assess the soundness of their experimental design, determine whether the curriculum was carried out as intended, and gauge how well that curriculum was received in the classroom.

This report is part of the RAND Corporation Report series. The report was a product of the RAND Corporation from 1948 to 1993 that represented the principal publication documenting and transmitting RAND's major research findings and final research.

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