Potential for Military Recruiting from Two-Year Colleges and Postsecondary Vocational Schools

by Richard J. Shavelson, Gus Haggstrom, John D. Winkler

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This Note is a progress report on a study of the recruiting potential in the two-year college and postsecondary vocational school market — the institutions and their students. Its purpose is to ascertain whether (1) these institutions might provide fruitful recruiting environments, (2) most of the students in them meet enlistment standards, (3) the market can be penetrated, (4) previous recruits have proven their value to the military, and (5) additional research is needed to develop successful recruiting policies. Section II reviews the literature as it bears on the institutions and students, the penetrability of the marketplace, the utility of recruits from it, and the recruiting environment. Section III gives the results of the analyses of existing data sets as they bear on accession policy issues. The final section presents the recommendations for the next steps in developing accession policies for this market.

This report is part of the RAND Corporation note series. The note was a product of the RAND Corporation from 1979 to 1993 that reported other outputs of sponsored research for general distribution.

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